SCROLL
Unlock global brand potential through cultural intelligence
WHY CREATIVE CULTURE
THE CONTEXT FOR BRANDS
The world is fragmenting, information is travelling faster than ever and brands that aren’t fully prepared pay the terrible consequences of cultural misalignment with their audiences.
A staggering 70% of international ventures fail due to cultural misalignment.
Walmart's attempt to enter the German market led to a $1 billion exit when it failed to adapt to local shopping habits and regulations.
OUR MISSION
We exist to unlock global brand potential through cultural intelligence
We help international brands:
PLAN.
Be prepared.
RESPOND.
Be culture-shoock proof.
LEAD.
Be the first to create a culture movement.
To see some of our great work, click on the video below.
Dedication. Expertise. Agility.
Over the past 16 years, we've built and grown Culture Connexion™, a global network of over 3,100 senior consultants across a range of subject matters in over 140 countries. A unique pool of senior human talent and intelligence, which brands and agencies can tap into and easily plug into their day-to-day strategy think-tanks, to support creative development or to enhance existing AI-powered insight solutions.
​
As an exclusive associate model, Creative Culture puts together bespoke, dedicated global and local teams to deliver tangible, concrete and easy-to-implement growth solutions for global brands and their agency rosters. Collaboratively, sensitively.