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Insights
Read, listen, watch and learn! Discover our valuable insights to better understand what's trending across the globe and get a fresh perspective on current global and local brand challenges.
Mind your language: bridging the gap between cultural awareness and inclusivity
According to recent research, 38% of consumers are more likely to trust brands that do well with showing diversity in their ads ( Adobe...
Mar 2, 2022
Global Inclusivity – Opening Pandora’s Box?
Seven-times world champion and the only black driver to have ever raced in Formula One since its creation in 1950, Lewis Hamilton...
Feb 28, 2022
How cultures are the foundation to successful international DEI initiatives with Shantel Canty and Sophie Standke
Shantel Canty and Sophie Standke share thoughts on DEI initiatives at Alcon and Beam Suntory and how cultures are the key to their...
Oct 18, 2021
Sharita Daya on DEI and the importance of inclusivity
Sharita Daya, DEI consultant and coach, shares her thoughts on how companies can be more inclusive every day In this episode of The...
Jun 30, 2021
CEO Today: Lightning Bugs, Snow and the Importance of Inclusive Language
Our CEO Mélanie Chevalier recently contributed to CEO Today ‘s June 2021 issue. Read an extract of the article and click on the link...
Jun 7, 2021
Rashmi Mandloi on Diversity, Equity and Inclusion in India
Rashmi Mandloi, managing partner and head of D&I at BeyonDiversity, shares insights on DEI in India Rashmi is managing partner at...
May 17, 2021
Gender inequality across international markets: The opportunity costs for business
Mélanie Chevalier, Founder & CEO of Creative Culture explores the disparity in gender equality around the world, and how brands should be...
Apr 20, 2021
Women in the drinks industry: we’re just getting started
n 8 March 2021, founder and CEO Mélanie Chevalier will be speaking alongside leading women in the drinks industry in an event organised...
Mar 4, 2021
Diversity, Equity and Inclusion across cultures: key takeaways from our webinar
On 26 January 2021, Creative Culture’s webinar on diversity, equity and inclusion (DEI) across cultures looked to explore new...
Feb 12, 2021
Diversity and inclusion across cultures webinar: Brazil, Japan, South Africa and the US
In the current climate, ensuring sensitivity, appropriateness and inclusivity is more important than ever. Brands are more and more at...
Feb 4, 2021
Creating Inclusive Content Webinar
As part of our cultural sensitivity offering and our efforts to do better as a key player in the marcomms industry, we ran a webinar on...
Jan 19, 2021
Seth Naicker on diversity and inclusion in South Africa
Seth Naicker, managing director of “indiAfrique training & development”, shares insights on diversity and inclusion in South Africa Seth...
Dec 8, 2020
John Smythe and Ruth Saunders on female entrepreneurs
Ruth and John share key learnings from the book they co-wrote on female entrepreneurship In April 2020, John Smythe, one of our...
Nov 13, 2020
Cultural Sensitivity Webinar
Championing diversity from within the marcomms industry Today, more than ever, brands and their agencies are under the spotlight in...
Nov 9, 2020
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